Perplexity Eyes $1B Fundraise at $18B Valuation Amid AI Search Boom
2 min read
Perplexity is in early talks to raise $1 billion, potentially doubling its valuation to $18 billion. With $100M in ARR, it faces growing competition from Anthropic and Google. To stay ahead, Perplexity is expanding with Comet (an AI browser) and enterprise AI search. This funding could strengthen its AI search dominance.
March 21, 2025 09:51
AI search startup Perplexity is reportedly in early talks to raise up to $1 billion, potentially doubling its valuation from $9 billion to $18 billion since December.
Soaring Growth & Increasing Competition
- Bloomberg reports that Perplexity’s annual recurring revenue (ARR) has hit $100 million.
- The AI search market is heating up, with Anthropic adding web search to Claude and Google testing AI Mode, a chat-based search engine.
Perplexity’s Expansion Strategy
Facing increased competition, Perplexity is diversifying its offerings:
- Comet: A new “agentic” AI-powered browser.
- Enterprise AI Search: Helping businesses retrieve information from internal documents.
With major players doubling down on AI-powered search, this potential $1B funding round could position Perplexity to solidify its competitive edge in the evolving AI search landscape.